We have spent the last years training, experimenting, and studying the best methods for getting organic traffic for our medical clients, we are now offering our refined semantic SEO approach for our medical clients.
In today’s digital age, having an online presence is crucial for healthcare providers. By implementing various techniques such as keyword research, on-page optimization, link building, and content creation, medical SEO can help healthcare providers attract more traffic to their websites and improve their online reputation.
At Golden Tide Consulting, we do not simply “maintain” websites. We create powerful websites and provide deeply researched strategies and content for these websites to grow and bring in major business for our clients for years or decades to come.
In this article, we will delve deeper into what healthcare SEO is and how it can benefit you as a healthcare provider in reaching your target audience and growing your online presence.
Medical SEO (Search Engine Optimization) is a digital marketing strategy that aims to increase the visibility of healthcare websites and content in search engine results pages (SERPs).
Medical SEO / Healthcare SEO isn’t necessarily an official term, but this term is used to distinguish it from other “types” of SEO, for example, local SEO, international SEO, etc.
Specific healthcare SEO strategies help Google to recognize a medical practice as a real business that stands out as being an expert in its specific field. Google likes to see the connection between the services offered by the medical practice and the credentials of the doctors that provide the services.
To give a specific example– If we were to do SEO for a company that does roofing, then all they really need to target is “roofing contractors in [city]” and slight variations of those words for each of the different cities they are serving.
With medical SEO for a dentist’s office, for example, you wouldn’t want to only rank for “root canal [city]” because your patients aren’t only searching for those words. In fact, they might not even know the name of what they need, so they might search for something like:
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